Web design in Abu Dhabi, built to survive close reading.

In Abu Dhabi the Arabic version is frequently the one that matters, and treating it as a translation layer bolted onto an English design shows immediately: line breaks in the wrong places, a typeface with no real Arabic weight range, numerals and dates in the wrong convention, and a right-to-left layout that was mirrored rather than laid out.

Where the audience is Arabic-first we design the Arabic first, choose a typeface for reading at body size rather than for a logo, and lay out right-to-left properly. Both versions get their own URLs and metadata, so neither is a second-class citizen to a visitor or to a search engine.

In this market accessibility is not the nice-to-have that gets dropped when the deadline moves. It appears in requirements and someone checks it: contrast ratios, keyboard navigation, visible focus states, alt text that says something, headings in a real order, and form labels actually attached to their fields.

The same applies to documentation. We hand over a site with its structure explained, its content model written down and its deployment reproducible — because "what happens if you disappear" gets asked here far more often than it does across the border, and it deserves a better answer than reassurance.

A marketing website runs AED 5,000 to 20,000 and launches in three to five weeks. That range covers a lot of variation, so the quote arrives itemised — design, build, content structure, bilingual setup, handover — rather than as a single figure with a signature line under it.

Itemised is the point. A number that has to clear internal approval or procurement must be defensible line by line, and "AED 18,000 for a website" is not defensible to a finance reviewer who has never commissioned one. You own every file at the end, which is usually the second question that gets asked.